Awards

Does a GRAMMY Nomination Remove poverty?

One of the musicians in Uganda known as Eddy Kenzo aka Edrisa Musuuza has been nominated in the GRAMMY nominations for the 64th Annual GRAMMY Awards.

Every Dick, Tom and Harry is yapping over this nomination and it sounds as if it will change per capita income of Ugandans. In reality the nomination is a showbiz hot air. It adds nothing to Ugandans; it won’t change the hard-hitting economy.

Let us put it this way; how will Eddy Kenzo’s nomination at GRAMMY Awards benefit Ugandans?Despite the continuing noise about the announcement of the nomination, the only thing you can be certain of for nomination, is to hear and read a ton of interviews where one phrase is repeated over and over: “It’s an honor to be nominated.

The Drone Media spoke to a wide berth of people, including musicians, a producer and an engineer to figure out just how much impact a GRAMMY nomination really has and some of the very surprising ways a GRAMMY can help an artist or ordinary Ugandans.

Beyond giving a tingle and a resume boost, what does a GRAMMY nomination really mean though? Does a nomination mean more work, more credibility, higher sales, a longer career? Guaranteed work is a big perk, as is a prime slot on a packed bill.

One of the benefits according to the facts on the ground, is that people talk about you and you become a news item. No financial gains or monetary benefits.

From an audience perspective, Kenzo expects a bigger watching fan base getting turned on to a few days. Of course, he is now a news item and this is what helps musicians make money just out of naivity of fans. All said, Uganda’s entertainment has failed to come up with credible Awards to benefit the industry and a country as a whole. They are enslaved by foreign Awards.

 

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